- Артикул:00811940
- Автор: Филиппова М. М.
- ISBN: 978-5-211-05484-4
- Обложка: Мягкая обложка
- Издательство: МГУ (все книги издательства)
- Город: Москва
- Страниц: 352
- Год: 2010
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Большинство материалов пособия соответствует промежуточному и продвинутому уровням владения английским языком.
Представлена наиболее популярная и востребованная в области бизнеса тематика: навыки социального, делового и светского общения в сфере бизнеса, этика и этикет бизнеса, принятые в деловых кругах негласные нормы поведения, межкультурные различия и национальная специфика бизнеса, принципыведения деловой корреспонденции, телефонный этикет, советы и рекомендации по поиску работы, написанию резюме, поведению во время собеседования при приеме на работу и др.
Пособие содержит разделы по языку банковского дела и юриспруденции.
Тексты написаны простым, понятным и доступным английским языком.
В пособие включены тесты, помогающие читателю определить уровень своих лидерских способностей и оптимальный стиль делового общения, свой собственный стиль мышления.
Пособие предназначено для студентов вузов и для всех, кто хочет овладеть базовыми навыками и умениями, основными принципами и ключевыми понятиями английского языка делового общения.
Оно может быть полезным также и широкому кругу лиц, интересующихся английским языком и культурой.
Содержание
Предисловие
Section 1
Social Skills and Etiquette
Texts for Reading and Discussion
Text 1.1. First Names and Friendship. By Peter Hobday
Text 1.2. Forms of Address. By Godfrey Howard
Text 1.3. The Art of Mingling. By Jeanne Martinet
Text 1.4. Modern Etiquette. By Moira Bremner
Text 1.5. Telephone Techniques That Work. By Barbara Dershowitz
Text 1.6. Telephone Etiquette - How Phonogenic Are You? By Ann Marie Sabath
Text 1.7. Titles. By R. O'Neill and R. Scott
Texts for Translating, Rendering and Summarizing
Текст 1.8. Вопросы протокола
Текст 1.9. Об одежде и аксессуарах
Текст 1.10. Основы международного этикета
Примеры упражнений к части I "Social Skills and Etiquette" ....
Texts for Additional Reading
Text 1.11. "Sorry, My Fault." By George Mikes
Text 1.12. My Unknown Friend. By Stephen Leacock
Text 1.13. Modern Manners. By Philip Howard
Section 2 Jobs and Careers
Section 2.1. Job Search. Applying for a Job. The Successful Interview
Texts for Reading and Discussion
Text 2 1.1. Tough Interviews. By Jane Garner
Text 2.1.2 Winning Posts
Text 2.1.3. Want the Job? Skip the Scent
Texts for Translating, Rendering and Summarizing
Текст 2.1.4. Сколько стоит работа?
Текст 2.1.5. Поиск работы
Texts for Reading and Discussion
Текст 2.1.6. Конкретные рекомендации ищущему работу
Section 2.2. The Business Scene. Getting on with Colleagues.
Courtesy in the Office. Corporate Culture. Communicating
Company Matters. Strategies for Success
Texts for Reading and Discussion
Text 2.2.1. Games People Play at Work. By Nancy Kline
Text 2.2.2. Tactics That Work
Text 2.2.3. Strategies for Success
Text 2.2.4. Relax ! Get Organised. By Ros Miles
Text 2.2.5. Become Businesslike. By Jay Andrews
Text 2.2.6. The Do's and Don'ts of Delegating. By Kelly Good McGee
Text 2.2.7. How to Manage Your Boss. By Miranda Levy
Text 2.2.8. Working on Your Manager
Text 2.2.9. The Boss Barrier. By Roberta Anne Grant
Text 2.2.10. Early Birds Get It Done
Text 2.2.11. Brain Gain
Text 2.2.12. Dressing.for Success. By Kelly Good McGee
Text 2.2.13. The Business Scene. Office Politics. By Moira Bremner
Text 2.2.14. Clever Tips for Business Trips. By Tania Unsworth
Text 2.2.15. Problems of Communication. By Colleen McKenna.
Text 2.2.16. There's a New Name for Workaholism
Text 2.2.17. What Makes Us Stressed?
Text 2.2.18. When Stressed, Some Women Work Even Harder! By Kelly Good McGee
Text 2.2.19. The New Career Model
Texts for Translating, Rendering and Summarizing
Текст 2.2.20. Стремление к сотрудничеству
Текст 2.2.21. Агрессивность
Текст 2.2.22. Соперничество, конкуренция
Section 2.3. Personality Styles on the Job. Developing One's Career Prospects
Text 2.3.1. What Kind of Leader Would You Be? (A psychological test) By Junius Adams
Text 2.3.2. What's Your Personality Style? By Lisa Liebman
Text 2.3.3. Call the Fraud Squad
Text 2.3.4. Have a Good Laugh. By Eva Gizowska
Text 2.3.5. 10 Golden Rules for Every Busy Woman
Text 2.3.6. Six Ways to Spot Someone with Work Status
Text 2.3.7. The Virtual Office
Text 2.3.8. 100% Success
Text 2.3.9. A Delicate Balance (Not for men only). By Frank Pittman, M.D
Text 2.3.10. The Awakening of a Sleeping Giant. By Tony Buzan ....
Text 2.3.11. How Does Your Brain Work?
Text 2.3.12. Why Use Haifa Brain When You've Got a Whole One? That's what you're doing now. Read on and revolutionise your thinking. By Miranda Levy
Text 2.3.13. Career Power: Learning Languages. By Jay Andrews ....
Text 2.3.14. Joke of the day: Virus Warning!!
Section 2.4. Sacking and Redundancy
Text 2.4.1. You're Fired! By Suzanne Oliver
Text 2.4.2. Bouncing Back from Redundancy. By Jay Andrews
Section 3 Business Ethics. Moral Issues
Texts for Reading and Discussion
Text 3.1. Business and Ethics. By Aliya Salakhetdinova
Text 3.2. The Moral Minority. By Lisa Sussman
Text 3.3. Lying. By Moira Bremner
Text 3.4. 'I am a Con Woman.' By Catherine Johnson
Text 3.5. Consumer Fraud
Text 3.6. Fraud against Community
Text 3.7. Fictions of Business. By Robert A. Brawer
Text 3.8. Geoffrey Chaucer's Self-made Merchant. By Robert A. Brawer . Text 3.9. Selling a Grand Illusion: Anthony Trollope's. The Way We Live Now By Robert A. Brawer
Text 3.10. The Denial of Reality and the Gospel of Shaw's Andrew Undershaft. By Robert A. Brawer
Text 3.11. The Financier: Theodore Dreiser's Darwinian Businessman. By Robert A. Brawer
Text 3.12. The Quintessential Efficiency Expert: Sinclair Lewis's Babbitt. By Robert A. Brawer
Text 3.13. A Working Man and Woman's Guide to Further Reading.
By Robert A. Brawer
Texts for Translating, Rendering and Summarizing
Текст 3.14. Мошенничество
Текст 3.15. Обман в торговле и бизнесе
Текст 3.16. Потребители, обман и деньги
Section 4 Cross-cultural Differences
Texts for Reading and Discussion
Text 4.1. The Impact of Culture on Business
Text 4.2. Cross-cultural Communication on the Telephone
Text 4.3. Vive la Difference?
Text 4.4. A Delightfully Stodgy People. By Anthony King
Text 4.5. Stereotypes vs. Cultural Generalizations
Text 4.6. Responding to Stereotypes
Text 4.7. Cross-cultural Differences between Native English-speaking Communities
Text 4.8. British Attitudes
Text 4.9. Tea. By George Mikes
Excerpts from the Dictionary of Euphemisms. By John Ayto
Text 4.10. Introductory
Text 4.11. Employment
Text 4.12. Marketing
Text 4.13. Excuses
Text 4.14. Dismissal
Text 4.15. Unemployment
Text 4.16. Bankruptcy
Text 4.17. Trade Unions
Text 4.18. Money
Text 4.19. Bribery
Text 4.20. A Commercial and Industrial Miscellany
Text 4.21. Health Bulletin
Section 5 Business Correspondence
Texts for Reading and Discussion
Text 5.1. Business Etiquette in Correspondence. By A.M. Sabath
Text 5.2. The Global Water Cooler. By Colleen McKenna
Section 6 English for Banking. Accounting, Auditing and Finance
Texts for Reading and Discussion
Text 6.1. The City
Text 6.2. Banks and Banking
Text 6.3. Using a Bank Account in Britain
Text 6.4. Bank Accounts in the US
Text 6.5. The Budget
Text 6.6. Mortgages
Text 6.7. The World Bank
Text 6.8. The World Bank Group
Text 6.9. The Structure of International Monetary Fund
Text 6.10. International Monetary Fund: Objectives and History.
Text 6.11. International Reserves and Monetary Supervision
Text 6.12. Some Moderate Inflation of Deflation. By William Safire
Texts for Additional Reading
Text 6.13. A Financial Deal. By Don Marquis
Section 7 Legal English
Texts for Reading and Duscussion
Text 7.1. Solicitors and Barristers
Text 7.2. "Unpaid Judges"
Text 7.3. The Innocent and the Guilty
Text 7.4. The English Court System
Text 7.5. The Jury and the Verdict
Text 7.6. British Criminal Law
Text 7.7. The Police in Britain
Text 7.8. Capital Punishment
Text 7.9. The Constitution
Text 7.10. Trade Unions and Labour Unions
Text 7.11. The Difference between an Ordinary Citizen and a Lawyer .
Text 7.12. Politically Correct Season's Greetings (as done by lawyers)
Text 7.13. Modern Love Letter
Text 7.14 Modern Reply to Modern Love Letter
Text 7.15. A Letter of Refusal
Литература
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